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 This recipe book, It’s Not What it Looks Like, explores Vegan food for sceptics. From Subways, Pizzas, and Huge cakes, to simple salads and snacks, this pastel-hued book leaves no excuses for those who have yet to take a dip in the vegan pool.

A tremendous driver of this project is the current re-examination of the swiftly changing state of our climate. In light of recent news, it is harder to argue with the ineffable statement by scientists and climatologists that engaging in Vegetarian, Vegan or even Flexitarian diets is potentially the simplest and most effective way in which individuals can contribute to the protection of our planet.

To become a brand partner, or if you are interested in collaborating on this project, contact zoealakija@gmail.com